Director, Marketing

Te Rōpū Pāpori | Engagement

  • University of Canterbury (UC) strategic leadership opportunity
  • Exercise your leading-edge marketing expertise in a higher education setting
  • Competitive remuneration and generous annual leave provision

Kia hiwa rā, kia hiwa rā!
He hiahia, he pūkenga nōu ki te mahi a te Director of Marketing? Nāia te pōwhiri nā Te Whare Wānanga o Waitaha kia tono mai i te tūranga nei.
Ōu Pūmanawa Tangata – The UC Team
The mahi undertaken at UC is the catalyst for positive changes. We are future focused, role-model respectful engagement, and lead constructive culture and empower UC whānau to be the best they can be every day. We do this by using the UC Values to guide our processes and practices, along with our good judgement, expertise and strategic organisational relationships. Strategic objectives for 2022 see us focusing on leadership capability, employee experiences and wellbeing for staff, which we are confident will result in enhancing our overall organisational culture.
Āu Mahi | What You Will Do
The Director, Marketing role is a key position within the Engagement team, reporting to the Assistant Vice-Chancellor, Engagement. You will lead the development and delivery of a bold and future-facing marketing strategy that optimizes digital ROI to support the University’s strategic vision from student recruitment to research promotion, community engagement, branding, rankings and reputation. You will lead marketing strategy and innovation across UC.
You will be an outstanding leader who can build on our growth trajectory, successfully bringing together all elements of our marketing services and continuously improve, gather insights, trends and best practices in a competitive market environment.
Are you a marketing superstar with an appetite to take UC’s Marketing performance to the next level? With significant senior-level marketing experience, you will be known for your strategic leadership and your proven ability to deliver business results in a competitive market. You will have a strong record of digital optimization to achieve strong ROI on digital ad campaigns.  Ideally, you will  have a track record of success in brand reshaping and change implementation, including in a large institution or organization with distributed customer streams and points of decision-making.
Ōu Pūmanawa Tangata – The Marketing Team
The Director of Marketing leads a team that services a broad range of needs to meet the University’s strategic objectives with digital prioritisation in all areas. Our Marketing team supports future students’ recruitment (both domestic and international), branding, rankings, reputation, in an increasingly digital focus.  The team partners with the wider University to prioritise the upscaling of our digital tools and approach to marketing.
What is it like to be a Director at UC?
We are a large and complex organisation, so no two-days are the same!  You will be supporting the Assistant Vice-Chancellor, Engagement and working alongside the other areas of the Engagement portfolio, which are currently led by the following directors: Advancement, Communications and Events, Recruitment, International Development, and 150th Anniversary (to be celebrated in 2023). 
You will enable your portfolios to operationalise the UC strategy. Building trusted relationships, you will support the development of leadership capability and confidence by providing high quality, people-centric leadership solutions and services, focusing on sustainable and outcomes-focused solutions.
Tell us what you can bring to our Te Rōpū Pāpori | Engagement whanau
We are looking for someone with diverse senior level experience, passion, and innovation. So, we are interested to hear what YOU can bring to our Engagement whānau. Tell us your strengths, areas of expertise, your drive, motivation and what you can contribute.
What Benefits we offer

  • Relocation support
  • Flexible working arrangements
  • Supportive working environment
  • Generous annual leave provisions and competitive salary
  • Professional development opportunities
  • A unique working environment in a beautiful campus with access to UC facilities such as the recreation centre and Staff club at discounted rates plus onsite cafés and eateries, and more.

For more information about Te Whare Wānanga o Waitaha | University of Canterbury, please visit 
You must have Aotearoa New Zealand or Australian citizenship/permanent residency to be considered for this role. If you hold a valid work visa and are physically present in New Zealand then you may also be considered.
APPLICATIONS CLOSE: Sunday, 21st August 2022
FURTHER ENQUIRIES: Helen Cox on 04 550 8000

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